Commercialisation Masterclass 2018

Date: Friday 23 November 2018
Time: 09:30 - 16:00
Location: Granta Centre, Granta Park, Cambridge, CB21 6AL
Event Fees:East of England Member Authorities - FREE
Other Organisations - £95.00 (Ex VAT)

Now in its fourth successful year, this is the must-attendFREE event for East of England local authority officers and members with an interest in commercialisation.

This year, our Masterclass will be a hands-on and interactive workshop, both showcasing the skills and capabilities needed to be successful with commercialisation and giving attendees the opportunity to test their own abilities throughout the course of the day.

There will be introduction to a number of key concepts of service commercialisation such as “Understanding Your Market” and “Creating a Value Proposition”, as well as some tips and tools with practical application for anyone in the public sector who is somewhere along the commercialisation journey.

This will be a fast-moving and fun day full of challenges and surprises, guaranteed to stimulate your thinking and enthuse you about the opportunities for developing commercial opportunities and delivering these successfully. 

A PDF of the day's presentations is available HERE.


Audience: This event is ideal for officers at all levels who have an interest in service commercialisation and a desire to improve their own knowledge and skills. It is also a great opportunity to network and share experiences with your local authority colleagues from across the East of England.

Please note: if this event is over-subscribed, priority will be given to Local Authority delegates from members of the East of England LGA.

If you have any queries please contact Jayne Cole, Events Organiser, East of England LGA:
email: tel: 01284 758304

Cancellations, substitutions and transfers

Please note: This is a free event. However, cancellations made less than 1 week before the event date or non-attendance on the day will be charge £100 plus VAT.

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