Commercialisation – have you got what it takes?

5th June 2019

An e-learning platform. A watersports country park. A business advice service.

Could you take the germ of a commercial idea like one of these, turn it into a fully-formed sales pitch, create an outline business plan and present it to a panel of potential investors?

And could you do it all in one day? Working alongside a team you only met that morning?

That’s what the attendees at the East of England LGA’s Commercialisation Masterclass did in 2018 and the results were a resounding success. Described by one delegate as the “best commercialisation training I’ve had in the public sector”, this event is designed to challenge, stimulate and test the capability of everyone who attends.

And on top of that, it manages to be “really enjoyable”, “great fun” and in “a brilliant location” – again all feedback received from last year’s attendees.

This year’s Masterclass will be taking place at the Granta Centre in Cambridge on Friday 19th July and there are a limited number of places remaining. Sign up ASAP at:

For more information about this event or any aspect of our work supporting councils with their commercial activity, then please contact our Senior Manager, Eddie Gibson on 01284 758310 or

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