Writing For the Web

Communication and Meeting Skills, HR/Employment/Learning and Developing, Local Government including Member Development, Personal Development and Effectiveness
09/07/2012
09:00 - 13:00
Flemton

Designed for:
Individuals whose job includes writing or editing websites.

Aim:
To develop specific skills to create webpages that are appealing and easy to read.

Content:
Consider the differences between reading from print and reading from a web page
Understand the principles of effective business writing
Plan using the Four Questions
Apply the readability statistics
Adopt the pyramid writing structure
Write appropriate headlines

Method and duration of course
This half-day session (9am-1pm) is interactive, relevant and practical with participant manual, tutor-led discussion and exercises.

Dates                9 July 2012
Faciliatator         Derek Lamb and Gillian Ford
Venue                Flempton


Cost:
Other Organisations - £101.25 + VAT
Local Authority Affiliates - £90.00 + VAT
Discounted - contributors to Flempton - £78.75 + VAT